Sports Clothing: Test methods, performance, consumer perception, preference, and functionality

  • Loughborough University
  • 28th July 2019

Employer: Loughborough University
Reference: LDS2019GH01
Bursary: Four year tax-free stipend of £15,009 per annum plus tuition fees at the UK/EU rate
Contract Type: Full time, Fixed Term

In the sports clothing industry fast processes of product creation are required to bring innovative products to market that attract the consumer.
Testing procedures are required to assess the functionality, quality and attraction of products, according to established standards and ensuring market readiness. Multiple variables affect the functional performance of products and how they are perceived by the consumer.

Identifying performance attributes that are most relevant for the consumer reduces the complexity of development operations; moreover, building-up links between traditional or new methods and the feedback of consumers, leads to process simplification & development acceleration. The aim of the research project is to create and refine a testing matrix, with accurate test methods (human/non-human), reducing complexity and increasing the speed of the product creation. End goal for the brand would be a future implementation of these findings into the testing organisation processes.

Candidates will have the opportunity to develop a range of research skills and techniques on material science, the textiles industry, assessment of test methods and also thermo-physiological / perceptual human responses. The successful candidate will also look into human physical perceptions and interactions with garments, in different environments and their relationships with industry recognised material test methods.
The studentship is supported by Adidas and the candidate will develop close links with them, including funded annual 3-month placements at Adidas global headquarters in Germany.

Applications from a wide range of disciplines are welcomed, including textiles engineering, ergonomics, physiology, clothing, cognitive science, sports and exercise science or other life sciences. A background in textile engineering is not essential, but an enthusiasm to pursue research in this area is desired. Candidates will have access to a wide range of cutting edge facilities at the Environmental Ergonomics Research Centre at Loughborough University ( http://www.lboro.ac.uk/EERC ).

This 4 year PhD studentship provides the opportunity to work with Adidas, a leading sports clothing manufacturer and with world class academics at Loughborough University in the field of clothing and sports physiology research on a project that will have direct real-world impact on the clothing innovation cycle. Loughborough University is a top-ten rated university in England for research intensity (REF2014 You will benefit from comprehensive support and guidance from our Doctoral College, including tailored careers advice, to help you succeed in your research and future career.

Applicants should have, or expect to achieve, a first Honours degree (or equivalent; a 2:1-degree qualification would be the minimum, a first an advantage) in a relevant area. A relevant Masterís degree and/or experience in environmental-ergonomics or environmental-physiology / psychology will be an advantage.

Package description

The studentship is for 4 years and provides a tax-free stipend of £15,009 per annum plus tuition fees at the UK/EU rate. International (non-EU) students may apply however the total value of the studentship will cover the International Tuition Fee Only. Extra funding available to spend approximately 3 months per year at adidas headquarters in Germany.

Vacancy website address https://www.lboro.ac.uk/study/postgraduate/apply/
Vacancy email address g.havenith@lboro.ac.uk 

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BASES stands for the British Association of Sport and Exercise Sciences. BASES is the professional body for sport and exercise sciences in the UK.

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